// THE LIVING BRIEF
A Living Brief is one short paragraph that quietly rewrites itself all day — written by Gladius, read by your team. Every conversation it handled overnight, every appointment it set, every rep who needs to walk in with a head start. In plain English. By 9:00a. Every day.
Lean in and the brief opens up into the floor — every active lead drifting Door → Desk → Set, glowing by temperature. Click any one and the glass-box opens: the signals that fired, the line Gladius chose, and why. Then a button that hands the lead back to a human rep.
One rooftop per region · 90-day money-back guarantee · Founder cell 813-442-0253
Below is a Living Brief rendered for a sample 90-day-old pilot (Riverside Auto, Chevy/GMC, 230 leads/mo). Click any lead to open the glass-box. Press Esc to come back.
Since 6:00a I handled 23 leads, set 7 appointments, and recovered 2 that were about to ghost. Two want a rep right now: Marcus (Silverado, 91°) and Dana (trade, 84°).
Two want a rep right now: Marcus (Silverado, 91°) and Dana (trade, 84°).
↑ It writes itself. The narrative cycles. The radar drifts. The glass-box is one click away. Same surface, same renderers, same data shape your dealership will see inside the app.
// ANATOMY
Every Living Brief is built from the same five pieces. Each one answers a different question your team would otherwise ask in the morning huddle.
A short paragraph in plain English at the top of the brief. Written fresh every morning and rewritten through the day as the floor changes.
It's the line a GM can read in five seconds and walk to the desk with. No dashboard, no logging in to seven tabs.
Since 6:00a I handled 23 leads, set 7 appointments, and recovered 2 that were about to ghost. Two want a rep right now: Marcus (Silverado, 91°) and Dana (trade, 84°).
Four numbers, always in the same order. HANDED TO YOUR TEAM · SET TODAY · AVG SPEED · HOT NOW.
Cell one is always "HANDED TO YOUR TEAM" — not "automated", not "AI handled". The hero is always the human BDC; Gladius is the second shift that hands them appointments.
HANDED TO YOUR TEAM 7 (+3) · SET TODAY 7 (+2) · AVG SPEED 38s (-12s) · HOT NOW 2 (+1)
≤3 cards under the narrative — the leads that genuinely want a rep right now, with the one-line reason why.
These don't show up because a score crossed a threshold. They show up because a customer said something a closer can act on. Specific signal, specific phrase.
Marcus Chen · '24 Silverado LTZ · 91° Reason: Asked for the OTD price twice and named a Saturday delivery window.
Lean in on the brief and the radar opens — three lanes (Door → Desk → Set) with every active lead drifting through, glowing by temperature.
Most CRMs make the floor a list. The floor is not a list. The floor is a flow. The radar is the first place a GM has ever been able to see all of it move at once.
DOOR ─────▶ DESK ─────▶ SET · marcus (91°) · dana (84°) ◍ jordan ○ luis (58°) ○ amy (62°) ○ priya ⊕ +28 cooler (Door) ⊕ +9 cooler (Desk)
Click any lead and the glass-box opens — the full reasoning chain. Signals firing. Archetype lock. Bandit pick. The chosen line. The WHY in one human sentence. The reasoning trace turn by turn.
Every other AI BDC is a black box. Yours isn't. Your team can see exactly what Gladius said and why — and overrule it if they want. Augmentation needs trust; trust needs glass.
Marcus Chen · '24 Silverado LTZ · 91° CLOSING
SIGNALS buying_now +0.28 financing_ready +0.22 otd_question +0.18
ARCHETYPE READY_BUYER · DECISIVE · conf .92
BANDIT v_3f9a "assumptive-2option" · Beta(18,4) · EV .81
CHOSEN "Saturday's locked. Summit White LTZ 6.2,
OTD $62,840. 10:30a or 11:15a?" conf .88
WHY Deadline + financing source → assumptive 2-option close// WHY DEALERS LOVE IT
“It became my morning meeting.”
I used to walk in at 7:30, pour coffee, and start asking who was where. Now I read one paragraph. I know what overnight looked like, who needs a closer, what the desk is sitting on, and what aged out. It is the most useful five seconds of my day.
“My BDC reads it and pumps the air.”
Cell one says HANDED TO YOUR TEAM. Not automated. Not AI. Handed. To them. Every morning my BDC walks in already winning — they see the appointments waiting for them and the leads Gladius nursed back from the dead so they could close them.
“The radar killed my floor anxiety.”
Before this I had three monitors and still couldn't tell you where 40 leads were at 10am. Now I glance at the radar — Door, Desk, Set — and I can see the whole flow. Hot ones pulse. Cooler ones cluster. I stopped feeling like I was missing something.
“I trust it because I can see it think.”
Every other AI vendor handed me a black box and asked me to believe. Gladius hands me the glass-box. I can see the signals that fired, the archetype it locked on, the line it chose, and why. The first time I overruled it, it learned. That was the moment.
// Names in brackets are placeholders pending pilot opt-in. The sentiment is taken verbatim from founder Ricardo Gamon's 20 years on the floor (Sales → F&I → GSM) — these are the lines dealers actually say when they see this work.
// ENLIST
One rooftop per region. Sales-gated — we pick up the phone, walk your floor in plain English, and confirm fit before we hand you a login. 90-day money-back guarantee.
Founder cell. Picks up. Mon–Sat, 8a–8p ET.
// ONE ROOFTOP PER REGION · FOUNDER CELL 813-442-0253